Gender Pay Gap Report
Modern Slavery Act Statement
Tax strategy

Oasis Fashions Limited ("we","our","us","Oasis") are committed to protecting and respecting your privacy.

This privacy statement (together with our terms of use and any other documents referred to on it) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us.  Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it. By visiting ("Website") you are accepting and consenting to the practices described in this privacy statement.

We believe shopping on the Website is as secure as shopping in store. In addition we respect the privacy rights of our online visitors and recognise the importance of protecting information collected from them.

We are a subsidiary of Aurora Fashions Group Limited (company number: 07410878) ("Aurora") and we take your privacy very seriously. We work hard to make sure that we only use your information in the ways that you want us to. This privacy statement explains what information we collect on the Website, how and when it is collected, what we use it for now, how it is stored and how we will use it in the future. If you have any questions about the way in which your information is being collected, stored or used which are not answered by this privacy statement please contact us at

If you are under 18, we require that you inform and get the consent of a guardian or parent regarding Oasis privacy policy before ordering online on our Website.

For the purposes of the Data Protection Act 1998 (as amended) (the "Act"), the data controller is Oasis Fashions Limited of The Triangle, Stanton Harcourt Industrial Estate, Stanton Harcourt, Witney, Oxfordshire OX29 5UT.  

No Junk Mail

We know that everyone is busy, and nobody likes their email inbox cluttered up with junk mail.

We will only send you marketing messages if you choose to receive them from us or third parties we work with and think you may be interested in hearing from. If you choose to receive our mailings or our partner’s mailings, we will only send you details about items and promotions which we think will be of interest to you. If you decide that you no longer want to receive emails from the Website, you can unsubscribe at any time by logging into your account here: and unticking the email Oasis newsletter box. We will never sell your details to an unconnected third party for marketing purposes.

Disclosure of your information

We may share your personal information with any member of the Aurora group, which means our subsidiaries, our ultimate holding company and its subsidiaries, as defined in section 1159 of the UK Companies Act 2006.

We will never sell your data to third parties for the purposes of marketing, but we may share your information with selected third parties including:

  • Business partners, suppliers and sub-contractors for the performance of any contract we enter into with them or you.
  • Google and our affiliate networks in order to track data to monitor our users behaviour on the Website which allows us to attribute sales to external advertisers within affiliated networks and to determined related products that are displayed on the Website.
  • Advertisers and advertising networks that require the data to select and serve relevant adverts to you and others. We do not disclose information about identifiable individuals to our advertisers, but we may provide them with aggregate information about our users (for example, we may inform them that 500 women aged under 30 have clicked on their advertisement on any given day). We may also use such aggregate information to help advertisers reach the kind of audience they want to target (for example, women in SW1). We may make use of the personal data we have collected from you to enable us to comply with our advertisers' wishes by displaying their advertisement to that target audience.
  • The Google analytics tool which assists us in the improvement and optimisation of our Website. Any aggregated information about our customers does not identify individuals.
  • Credit reference agencies for the purpose of assessing your credit score where this is a condition of us entering into a contract with you.
  • Fraud protection companies for the purposes of assessing potential internal and external fraud related matters.
  • We may disclose your personal information to third parties:

  • In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets.
  • If Oasis or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.
  • If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our terms of use and other agreements; or to protect the rights, property, or safety of Oasis, our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.
  • Where we store your personal data

    The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area ("EEA"). It may also be processed by third parties operating outside the EEA we are engaged with. Such third parties maybe engaged in, among other things, the fulfilment of your order, the processing of your payment details and the provision of support services. By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely in accordance with all applicable laws and in accordance with this privacy policy. However, we will not pass your information on to any other Aurora group companies or other third parties for Oasis' own marketing purposes unless you have agreed for us to do so.

    All information you provide to us is stored on our secure servers. When you shop our website we encrypt your payment details using the SHA-256 algorithm. Your computer should automatically allow the opening of the secure connection when you place your order. This means that all the details you supply and any responses are encrypted before they are sent over the internet. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our Website, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.

    Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

    What information do we collect and how will we use it?

    When you place an order with us we collect certain information which is required to allow us to process your transaction and deliver your order. This includes your personal details, order details, details of your address(es) and payment details. We will also ask if you are an Oasis cardholder or not.

    We will use this information to process your transaction and dispatch your order.

    We may at times ask for other details, for example product size and category preferences, age and any special dates (such as birthday and anniversary). These details will be used for profiling and marketing purposes. Providing us with this sort of information is entirely voluntary.

    You can choose to sign up for our weekly email newsletter and to receive other marketing communications from us. We may collect the IP address (which is personally identifiable information) of the computer or the proxy server that you use when signing up for our email newsletter, for security purposes. By asking to receive this information you consent to receive marketing communications from us using any contact method which you have provided us with, including by post, email, SMS, MMS and telephone.

    We may collect your information to create a link to our application in your social media channel and to carry out polls, surveys, analysis and research on how our Website is being used, customer views and performance, for example. Oasis, Aurora or third parties may conduct these polls, surveys, analysis and research. You may receive a follow up email regarding your participation unless you have opted out of receiving email messages. If we use third parties to deliver the incentives to participate in any polls, surveys, analysis and research this may require your contact information and other personally identifiable information to be disclosed to a third party who is fulfilling any of the incentives referred to in this paragraph.  

    On occasion we may ask for feedback from you about the usage or services our Website provides to help us develop and improve it further.

    For quality control and training purposes, we may monitor or record your communications with us.

    We will keep your information for as long as is reasonably necessary for these purposes.

    What you can expect from us?

    We will at all times comply with the standards, procedures and requirements of UK data protection laws to ensure that the personal information you give us is kept appropriately secure and processed fairly and lawfully.

    We may have to pass your information to countries or jurisdictions which do not provide the same level of data protection as the UK, if necessary for the above purposes. If we do make such a transfer, however, we will (where necessary) always put a contract in place to ensure that your information is properly protected.

    We will never sell your information without consent.

    Other people who might use your information

    In order to process your order and deliver your purchases to you we may have to pass your information to some of our service providers. This includes the companies who handle our order dispatch service and our delivery company. Your contact telephone number will be passed on to our courier company who may contact you by phone or text message in order to update you on the delivery date or time of your order.

    We will only provide these companies with the information which they need to carry out their jobs. They will only be allowed to use your information in the way in which we tell them, and they will not be entitled to use it in their own right.

    In assessing your request for goods or services, we may use your information for the purposes of the prevention and detection of fraud. At all times where we disclose your information for the purposes of fraud prevention it will remain secure. If you believe your details are incorrect you may correct those details by following the procedure below.

    We may disclose your personal information to third parties:

    In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets.

    If the substantial assets of Oasis and/or Aurora are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.

    If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our terms of use or terms and conditions of sale and other agreements; or to protect the rights, property, or safety of Oasis, Aurora our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.

    Updating your personal details

    We want to make sure that the information we hold about you is correct and up to date at all times. You can at any time amend or update your information by clicking here to log in and update your details.

    You are entitled under the Act to ask for a copy of the information we hold about you (for which we may charge a small administration fee).


    In order to improve your experience when shopping on the website we use cookies.

    A cookie is a piece of information our website will place on your computer’s hard drive that can track your movements while you are on the website, it will also recognise you when you visit our website again.

    Cookies are stored in order for us to continually improve our website and provide a better on-line shopping experience for you. They are mainly used for marketing purposes, but they are also used to tell us what country you are coming from so we can make sure that prices are displayed in the correct currency and pages in the correct language.

    If you want to delete any cookies that are already on your computer, please refer to the instructions for your file management software to locate the file or directory that stores cookies.

    Information on deleting or controlling cookies is available at However, please note that if you disable the use of cookies on your computer, you will not be able to shop on our Website.

    Emarsys UK Limited (company registration number: 06892602) use cookies to enhance the user experience with this site by delivering both personalised content and offers whilst ensuring you see the products most relevant to you. Any information collected is not shared with any other third parties.

    Your rights

    You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data.  You can also exercise the right at any time by contacting us at

    Our Website may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates.  If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies.  Please check these policies before you submit any personal data to these websites.

    And lastly

    This Privacy Statement may change and therefore you should review it regularly. We will of course notify you of any changes where we are required to do so. If you have any questions relating to this statement, please email


    Here at Oasis good ethics are fundamental to the way we work - from the consideration of workers' rights to good animal Welfare and support for local community organisations.

    We adopted our first Code of Conduct over a decade ago, because, as much as we're all about clothes that make you smile, we're absolutely committed to ensuring those behind our products are treated fairly. We're proud of the long-standing relationships we have with many of our suppliers and the sense of responsibility we share with our partners towards working conditions.

    What does this mean in a nutshell? Well, our strategy includes policies in line with good practice, a monitoring and auditing programme, communication and education (both internally and with our suppliers) and our living wage strategy.

    The majority of our production comes from China, Turkey, Vietnam, Romania and Bulgaria, and we also have a small number of suppliers in India, Pakistan and Morocco too. Over 80% of our clothing comes from our top 20 suppliers; around half of these have been suppliers for over a decade. The cornerstone of what we do is our Code of Conduct, which is based on the conventions of the International Labour Organisation. It includes the following commitments:

    • No child labour
    • Safe working conditions
    • A living wage
    • No excessive hours
    • No discrimination
    • Freedom of association as a right
    • No forced labour
    • Regular employment
    • No harsh or unfair treatment

    Suppliers are expected to meet national laws and where the Code and local law address the same subject, apply the necessary provisions that give greater protection to workers.


    How do we translate our ethics into actions? Here are some examples:

    In 2011, Oasis joined other stakeholders (including trade unions and industry peers) in publicly supporting a ban on sandblasting. Sandblasting can be extremely damaging to a worker's health if sand is inhaled can lead to a disabling and potentially fatal lung disease called silicosis. Our policy bans sand and other abrasive substances too.

    We've also banned cotton from Uzbekistan as a result of long-standing concerns regarding child and forced labour in the harvesting of Uzbek cotton.

    In China - our largest sourcing country - we carry out internal audits, conducted by our Ethical Trading team. The audit involves a review of records (including payroll, attendance records, labour contracts, personnel files, social insurance records, business licenses and health and safety certificates and permits), confidential interviews with workers, discussions with management and a physical inspection of premises.

    Outside of China, we commission third-party audits to measure practices against our code. We only authorise certain third-party companies to carry out audits on our behalf. As a member of SEDEX, we can share audits conducted by other companies, but we only accept those we believe have been performed to our own rigorous standards. If an audit shows non-compliances with our standards, we work with suppliers to ensure progress is made over a reasonable timeframe. We support suppliers to implement solutions that are practical and make a difference. This support may include providing verbal advice on labour law, practical tools to better manage production and instructive training delivered to factory management teams.

    As well as our suppliers and factories, relevant internal teams are trained on our policies so they know how they can support our ethical standards.

    Oasis has also undertaken a project seeking to trace the source of raw materials in our supply chain. This has enabled us to better understand our environment and the impact we have as a business.


    Oasis supports Richard House, a children's hospice that provides care and support to children and young people who suffer from life-limiting or life-threatening illnesses. We've supported the charity in a number of ways including direct donations through fundraising team events, refurbishing the Richard House Upminster store and donating stock.

    Our staff also support various charities through Workplace Giving (a scheme that allows employees to make tax-free donations to their chosen charities through payroll) or by undertaking fund-raising activities, which we always encourage.


    We're continuously updating our corporate strategy. If you have any questions relating to this statement, please email help@oasis-